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- McDonald's is getting ready to open a spinoff restaurant chain called 'CosMc's'.
- CEO Chris Kempczinski described it as "a small-format concept with all the DNA of McDonald's but its own unique personality".
- The restaurant's name comes from the mostly-forgotten McDonaldland character CosMc, a space alien who first appeared in commercials in the 1980's.
- CosMc's will debut a "small handful of sites" early next year.
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Photo: Getty Images