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Mattel is launching a unique Super Bowl 58-themed Barbie collection, featuring dolls representing the Kansas City Chiefs and the San Francisco 49ers. These collectible Barbies, retailing at $30, are outfitted in team jerseys, complete with fan accessories like a foam finger and a Super Bowl cap, and aim to capture the growing intersection between football fans and pop culture enthusiasts, notably seen in the crossover fanbase of Taylor Swift and Travis Kelce. Mattel is taking pre-orders now through February 25th, but only the dolls sporting the winning team will be produced.
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